Sherry Cross joined Noalmark Broadcasting Corporation’s sales staff on Feb. 5.
Cross is an accomplished media sales executive with more than 25 years servicing the greater El Dorado market.
Her infectious spirit, creative talent, attention to detail and willingness to work beyond the sale for her clients has always been her greatest attributes. Her father, who spent his life in sales, taught her early in her career that “the sale only begins with the signature, it’s your willingness to work for your customers that will keep you in business.”
Cross moved to El Dorado in 1975 with her family and graduated from El Dorado High School in 1982.
She and her husband, Bud, have three children and are anxiously awaiting the arrival of their third grandchild.
In her spare time, Cross enjoys spending time with her family, gardening, cooking, hunting, and playing with her grandsons.