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Tourism. It’s not just for pleasure travelers anymore. It’s big business and it’s important to Arkansas’ economy, especially here in this corner of the state.

Today’s front page carries a feature by John Worthen about the impact of tourism on the economy. The piece coincides with National Tourism Week, which officially began Saturday and will continue through May 18.

A number of events are planned in the region Tuesday to mark National Tourism Day. “Discover Great American Traditions” is the theme for festivities nationwide.

The Arkansas Welcome Center, 3315...